Best-selling author and Professor of Business and Creativity at the University of Toronto's Rotman School of Management, Richard Florida, spoke on Day 1 at Creative Places and Spaces conference at The Carlu. The conference brought together the world's leading thinkers on the art and science of collaboration.

Florida discussed the theme for his new book--tentatively entitled The Great Reset—saying that "crisis is a terrible thing to waste". He elaborated on how the economic crisis will shape our cities, and the way we work and live, by unleashing human imagination, ingenuity, and creativity as it has in periods of great innovation in the past.

Calling Toronto "the next great city" Florida gave props to Mayor David Miller who spoke earlier in the day. "David will be seen as one of the most transformational figures in the history of Toronto."

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